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Schedule
Schedule
Saturday, March 26, 2011 | | Editors arrive |
Monday, March 28, 2011 | | 7:45 - 8:00 am | Welcome | | 8:00 - 9:00 am | KEYNOTE: IDT - Ted Tewksbury, Ph.D., President & CEO | | 9:00 - 9:15 am | Refreshments / Networking | | 9:15 - 9:45 am | Press Briefing: Tensilica - Chris Rowen, Ph.D., CTO | | 9:45 - 10:15 am | Press Briefing: National Semi, Phil Gibson, VP Mktg & Web Operations | | 10:30 - 10:45 am | Refreshments / Networking/ Show & Tell | | 10:45 - 11:15 am | Press Briefing | | 11:15 - 11:45 am | Press Briefing | | 11:45 - 12:30 pm | Press Briefing BROADCOM, Eric Hayes, Sr. Director of Product Marketing and Edward Doe, Associate Director Switch Products | | 12:30 - 1:45 pm | Lunch / Networking / Show & Tell | | 1:45 - 2:30 pm | Press Briefing: Berkeley Design Automation, Ravi Subramanian, President & CEO | | 2:30 - 2:45 pm | Refreshments/ Networking/ Show& Tell | | 2:45 - 3:15pm | Press Briefing: Intersil David Bell, President & CEO | | 3:15- 4:30 pm | Panel # 5820: Wireless Backhaul Solutions
The big question: Design or Buy?
Moderator: John Blyler, Editorial Director, Extensionmedia
Panelists:
Altera: Dan Mansur, Director Strategic Mktg.
Broadcom: Edward Doe. Associate Director Switch Products
Tensilica: Chris Rowen, Ph.D. Chief Technology Officer
| | 4:30 - 6:30pm | Networking/ Show & Tell/ 1:1s | | 7:00 - 10:00pm | 25-YEAR -IN-BUSINESS-PARTY |
Tuesday, March 29, 2011 | | 7:45 - 8:00am | Welcome | | 8:15 - 9:00 am | KEYNOTE: Altera - Luanne Schirrmeister, Senior Director | | 9:00 - 9:10 am | Refreshments/ Networking/ Show & Tell | | 9:10 - 9:30 am | Press Briefing: QuickLogic - Andy Pease, President & CEO | | 9:45 - 10:30 am | Press Briefing: Lattice Semi - Darin G. Billerbeck, CEO | | 10:30 - 11:00 am | Press Briefing | | 11:00 - 11:30 am | Press Briefing: | | 11:30 - 12:30 pm | Panel #5810: Industrial Automation
Evolution or Revolution?
Moderator: Ron Wilson, EDN, Editorial Director
Panelists:
Altera, Brian Jentz,Director Industrial&Automotive Busines
Xilinx, Harry Jason Raftopoulus, Director ISM
Intersil, Roger Levinson, VP High Precision Markets | | 12:30 - 1:30 pm | Lunch Courtesy of QuickLogic | | 1:30 - 2:15 pm | KEYNOTE: Mentor Graphics, Walden Rhines, CEO & Chairman | | 2:15 - 2:45 pm | Press Briefing: Mentor Graphics, Stephen Pateras, Product Marketing Director | | 2:45 - 3:00 pm | Refreshments/ Networking/ Show & Tell | | 3:00 - 3:30pm | Press Briefing: Apache Design Solutions, Andrew Yang, CEO | | 3:30 - 4:00 pm | Press Briefing | | 4:00 - 5:00 pm | Press Briefing: Xilinx - Vin Ratford, Sr. VP WW Marketing- Editors Only | | 5:00 - 7:00 pm | Xilinx Reception / 1:1s | | 7:00 - 10:00 pm | Dinner/ Networking |
Wednesday, March 30, 2011 | | MEMS DAY - In partnership with MEMS Industry Group | | 8:00 - 8:30 am | Welcome | | 8:15 - 8:30 am | Dr. Alissa M. Fitzgerald, MIG Board Member | | 8:30 - 9:15 am | MEMS KEYNOTE: Freescale, Glen Burchers, Director of Global Segment Marketing | | 9:30 - 10:00am | Refreshments/ Networking/ Show & Tell | | 10:00 - 10:30 am | Press Briefing:
Innovative Micro Tech, Craig Trautman, Vice President | | 10:30 - 11:00 am | Press Briefing: VTI Technologies, Scott Smyser,VP & GM North America | | 11:00 am - 11:30 am | Press Briefing: Akustica, Dr. Stefan Finkbeiner, CEO | | 11:30 am - 1:30 pm | Lunch/ Networking/ Show & Tell | | 1:30 pm - 3:30 pm | Networking/ Show & Tell/ 1:1 | | 4:00 pm - 6:00 pm | Excursion to Santa Cruz | | 6:00 pm - 9:00 pm | Editors Free Night |
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